HUAWEI SOCIAL MEDIA
At AKA Asia I worked on HUAWEI Singapore social media. With an average of 10-15 unique posts a month, I brainstormed concepts and worked with my team to create posts as well as ads for both HUAWEI’s Instagram and Facebook. Here are some of my contributions:
Seamless collaboration
For this post, I made a simple animation to showcase how the HUAWEI MateBook 14 can can seamlessly collaborate in a cross-device ecosystem.
Valentines Day
The P50 Pocket is a beautiful flip phone with a front screen. For Valentine’s I made this post with notifications sliding into view, highlighting this useful feature.
Service carnival
I created a post to drive traffic to HUAWEI Authorised Stores by showing a parade of limited-time services and freebies that customers can enjoy.
PERSONALITY SERIES
For this series I wanted to feature the key selling points of HUAWEI’s latest devices, as well as the promotional free gifts that were currently being offered. To soften the usual price-focused approach, I adding a human element to highlight how each device perfectly supports different careers and needs. The models here are actually from a copyright free resource; I edited the photos to better include the HUAWEI products.
Technical jargon
Very often terminology is thrown around without proper explanation. I designed these carousels to illustrate each word while also featuring actual HUAWEI staff members at the end for an added human element.